Blind Tasting Finale: A Blockbuster


1/03/2013

The grand finale of the Blind Tasting Contest turned out to be one of the most attended functions of the 15th Habano Festival, where people interested in assessing the quality of Cuba’s premium cigars and their knowledge on the vitolas of Habanos S.A.’s portfolio gathered with enthusiasm. 

Before the company’s executives, Mercedes Gonzalez, of the El Laguito Factory; Teresa Artigas and Mercedes Regalado, from the H. Upmann Factory; Judith Sobrino and Jimmy Sotolongo, from the Partagas Factory, and Osiris Oramas, sommelier with the La Barca Restaurant, attached to the city’s historic center, took the responsibility of puffing on three Habanos with a view to assess, with their eyes folded, the organoleptic properties of the cigars and identify the unknown brand or vitola. 

According to Juan Jose Lopez Freire, chief of UCTB Industry and Pre-industry at the Tobacco Research Institute (ITT is the Spanish acronym), the participating tasters were supposed to recognize the cigar brands with their main tool: their sense of taste, though their recognition and experience are priceless.

At the end of the assessment, Lopez Freire unveiled the identity of the three contesting Habanos: a Minuto, ring gauge 42 x 110 mm long, from Partagas Short; a Hermoso No. 4, factory vitola, ring gauge 48 x 127 mm long, from Vegas Robaina, and a Gorditos, ring gauge 50 x 141 mm long, from Hoyo de Monterrey, Epicur Especial.