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24/02/2015

The “Añejados” (Aged) concept is getting its big break in the 17th edition of the Habano Festival with two new launches: the Romeo y Julieta Pirámides Añejados and the Montecristo Churchills Añejados. Both are also new vitolas in their respective brands.

The Montecristo Churchills Añejados (ring gauge 47 x 178 mm long) is a special product by the Montecristo brand that has endured an aging process for a period of five to eight years.

This aging process turns the Montecristo Churchills Añejados into a fuller-bodied, better-tasting habano that delivers delicate and sweetened notes; but nothing compares to the woody tastes impregnated in the cigars thanks to the years they spent lying dormant inside their protective cedar box.

Aged habanos are sold in their original 25-unit boxes that have remained unbranded during the entire course of the aging process. They now wear each brand’s corresponding brandings before hitting the market. In terms of presentation, they sport a double band, an outer sticker that reads “Añejados” and a label that explains the new concept.

Some of the safety measures that underline their aged condition are the date when the habanos were rolled, properly stamped in the bottom of the box, plus a “Revisado” seal that guarantees that all these boxes were opened and individually checked. 

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