Hong Kong-based La Casa del Habano Celebrates its 20th Anniversary



Back in 1998, La Casa del Habano, Habanos, S.A.’s international franchise of specialized stores, opened its doors at the lobby of Hong Kong’s Sheraton Hotel. This was the fourth store launched by Pacific Cigar Company, Exclusive Distributor of Habanos for the Asia Pacific region, in an effort to bring the finest Habanos to aficionados in Hong Kong.

The members of the P&L Club were invited to celebrate the 20th anniversary of the store. The welcoming words were delivered by Mr. Dag Holmboe, CEO of the company, who was followed by Mr. Rolf Weissenfluh, Executive Assistance Manager, Food & Beverage at Hotel Sheraton, and Mr. Darren Hosie, Pernod Ricard’s Whisky Ambassador.

During the event, the attendees tasted exquisite canapés, made by Sheraton Hotel, and Abelour, Glenlivet and Longmom whisky. H. Upmann Connoisseur B, an exclusive product for La Casa del Habano and Habanos Specialists, was one of the cigar offered. Moreover, the guests later enjoyed Montecristo’s new Habano, Montecristo Dumas Línea 1935.

Finally, the cake-cutting ceremony was carried out and it was a replica of La Gloria Cubana 25 Aniversario humidor. The event also included the traditional draws and ten winners were given Habanos, accessories and whisky.