Phenicia Trading Launches its Diplomaticos Ammunition Regional Edition


Phenicia Trading, Exclusive Distributor of Habanos, S.A. for the Middle East, launched the innovative and exclusive Ammunition Regional Edition in the Diplomaticos brand.


Ammunition, with its Geniales factory vitola (ring gauge 54 x 150 mm long) is very appreciated by both Habano amateurs and connoisseurs. It will have a limited output of just 10,000 boxes of 10 cigars each.


The name of this Regional Edition originated and inspired in the challenge, emotion and sensations experienced by hunters and poker players, dedicated to their passion as they know what the satisfaction that causes the achievement of the success is actually like.


This Diplomaticos Ammunition Regional Edition will be hitting the market soon at the Duty Free retailers of Beirut.


From Phenicia Trading, a communication plan has been mapped out to advertise this new Regional Edition, including from specific plans in the social media to a photography contest that invites fans to share their experience with this exclusive Habano. This photo contest called “Ammunition” will stretch out throughout the month of November and fans should share their best moments in smoking Ammunition Diplomaticos by either emailing and texting on the social media by using the hashtag #DiplomaticosAmmunition.


At the end of the month, the winner will be announced, who will receive a box of Ammunition Diplomaticos, a personalized Cohiba Behike ashtray and a V cigar cutter.